For sixteen years I have been creating projects that bring people together to celebrate and showcase the talents of creators and innovators around the world.
I have worked across the arts & culture, education, not-for-profit and hospitality sectors, as well in brand, communication and events agencies. In each setting, I’ve developed projects that create communities through the ideas, achievements, creative works and physical places we share.
My experience sits across the dichotomy of creative development and business strategy. I am comfortable with both metaphors and metrics. I can develop business plans and engaging creative content. I understand smart business embodies cultural values. I can build a both a budget and a bold new world.
As an experienced Event Producer & Director I can help you connect with your audience or community by developing strategic events, experiences and communication projects that build loyalty and engagement with your brand, business or organisation.
Develop event strategy
Design customer experience & event flow
Source content, entertainment & suppliers
Project management & logistics planning
Stakeholder relationship management
I can work with you to develop your unique voice, find your target audience and develop the appropriate platforms to tell your story in a way that connects and sets a strong foundation for your ongoing growth.
Brand development & positioning
Go-to-market communication strategy
Establish digital marketing channels
Content strategy & planning
Community / Audience building is part-art-part-science. I can develop the tools you need to engage with your target audience and put a communications structure in place to allow you to connect and lead the conversation.
Develop audience personas
Proactively engage target communities
Analyse audience data and feedback
Develop community relationships
Feed community insight into strategy